Your domain tells people where to find your website. And, it's how you're found online by customers and prospects who are looking for what you do or sell.
Much like with physical real estate, businesses need to choose a good location for their digital properties. A great domain can make it easier for customers to remember your business name and find your website.
You can use your domain to create short URLs (web addresses) that are easy to share and look great on marketing materials like business cards, social media posts, and ads.
You can use your domain to create custom email addresses for you and your team that includes your business name (for example, [email protected]). Having a custom email address helps you look more competent and makes it easier for customers to remember how to contact you.
What is a domain name that will best suit your online business identity?
The best domain names are short, catchy, and relevant to your product or service.
Avoid using numbers or hyphens, and any generic terms that could describe any number of businesses.
Think about what potential customers might search for when they're looking for a business like yours
Including high-volume keywords in your domain name can help your website show up higher in search engine results pages (SERPs), making it more likely that customers will find you.
This is because search engine optimisation (SEO) is all about increasing your visibility online, and a key part of that is choosing the right keywords.
So, when selecting a domain name, be sure to keep SEO in mind and choose a name that includes relevant keywords.
A domain name is the address of your website. It’s how people find you online.
When businesses buy domains as their own, they make sure that their customers will be able to find their website with ease. In a world where first impressions are increasingly made online, it’s more important than ever to have a strong and consistent web presence.
If you want to brand yourself with something that’s aligned with what you do, getting your own website domain is the way to go.
